Ep #06 Journey from advertising to co-founding ed tech startup, creativity and more | Abhimanyu Saha, Co-founder, GuruQore

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Abhimanyu Saha is the co-founder of GuruQore, a bootstrapped community platform that empowers marketing professionals. With 10+ years of experience leading digital strategy at companies like Experience Commerce and WatConsult, he's also a mentor and visiting faculty at institutes like SIMC. Outside work, he's also an independent music producer and former national-level cricketer.

• (00:00) Intro

• (01:24) Early life - playing cricket at national level, studying biotech

• (23:53) Turning childhood interests into a career in advertising

• (31.20) Experiences building a career in digital account planning

• (29.16) Everyone is creative, it just looks different for everyone

• (35.02) Always pick experience over money in the early days of career

• (51.03) Trial by presentation, experiences working with C-level execs

• LinkedIn - https://www.linkedin.com/in/abhimanyu-saha-guruqore/

• GuruQore - https://guruqore.com/

• Substack - https://guruqore.substack.com/

You can find the full episode transcript below.

• Input/output world of marketing - https://guruqore.substack.com/p/the-tale-of-two-marketing-worlds 

• SIBM - https://sibm.edu/

• SIMC - https://www.simc.edu/

• M&C Saatchi - https://mcsaatchi.com/

• Wat Consult - https://www.watconsult.com/

• Experience Commerce - https://www.experiencecommerce.com/